New technology making goods and services cheaper and better is good.
Right?
Maybe not in South Carolina.
Not for people in need of new glasses or contact lenses, anyway.
Because there exists a new technology - in the form of a smartphone app, affordable to a wide range of consumers - that can read your retina, access your need for a lense and bypass an optometrist.
Would an optometrist do a better job than a smartphone app in assessing your needs for a new contact lense or glasses?
It is debatable.
First, a smart app does not cost much or long to develop, and is cheap.
On the contrary, medical equipment in an optometrist's office is expensive, as well as an optometrist's services - and is necessary built into the price of your lenses.
Moreover, an optometrist most definitely cannot afford to replace his medical equipment with newer one every year while retina reading and assessing smartphone app can be enhanced daily.
And, isn't it the consumer's final choice whether he or she wants or does not want an optometrist to advise him (presumably, with a higher level of precision), what kind of glasses/contact lenses he needs rather than a retina-reading smartphone app?
Not so, asserts the South Carolina optometrist association that lobbied a legislature that:
- passed South Carolina House and Senate;
- was vetoed last year by the then-governor Nikki Haley; and
- the veto was overridden by South Carolina Senate.
So, now we have the law that prohibits the sale of eye lenses and glasses in South Carolina without an optometrists' prescription.
The company that was selling online eye tests - OpterNative (out of Chicago, IL), has moved out of South Carolina after the Governor's veto was overridden.
Now, are South Carolinan patients in need of new glasses or a contact lense better off now?
The shameless optometrist-lobbied legislation did not protect consumers - it only prevented consumers from saving money on eye tests, and stripped them of their choices of providers of services.
Which brings me to a million-dollar-question as to any and all occupational licensing - if it exists for protection of consumers, why not allow consumers to OPT OUT of it? And choose providers according to their own volition instead of from lists pre-approved by the government?
After all, if the government pre-approval/licensing of any professionals exists to just HELP consumers in their marketing and choice of providers, can't we, the consumers of any licensed services, tell the government - thank you for your help, but no, thank you?
And if not, why not?
Why the government thinks it can treat their own boss, their sovereign, the People (who are also consumers of various services of providers licensed by the government) as mentally incompetent in need of being forced to accept high-priced services we may not want - or need?
Do you want to pay less for your glasses?
I certainly do.
But now, South Carolinans cannot get that order fulfilled in their own state. They will have to go to another state to do that - which, in terms of costs, defeats the purpose of saving.
Great job, South Carolina Optometrist Association.
You won, we lost. For now.
Yet, your temporary victory may turn out Pyrrhic. Like Luddites in the 19th century, weavers destroying weaving equipment, you will not be able to stop technology from progressing.
Imagine that we would be forced, nowadays, in the 21st century, to buy weaved fabrics from individual weavers and not from factory manufacturers, because, under the guild-lobbied legislation, that was supposed to be "better for us".
The Optometrists Association's fight with technology - instead of embracing it - appears as bad.
Of course, nobody wants to see their income derived from costly training and licensing, disappear because of technology.
But, that's life, and, the concept of consumer PROTECTION should not be put on its head in order to shield service providers from doom brought on by technology - which HURTS consumers.
Consumers must be given a choice of buying what they need from whoever they need, approved by the government or not.
It is that simple.
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